What Is Business - An Out Of The Box Thinking Approach

What Is Business - An Out Of The Box Thinking Approach

17 October 2020 | By Santosh Kumar

How would you get a business outlook and mindset that supports your idea when your mind underpins your thought and tells you you’ve failed or it won't work event before you've started?

How would you get a business outlook and mindset that supports your idea when your mind underpins your thought and tells you you’ve failed or it won't work event before you've started?

Let’s start with basic with a different perspective. Let’s start understanding what business is with an out of the box perspective.
Hello Friends, I am Santosh Kumar, a Seasoned Entrepreneur and Business Owner. I am Co-founder and investor of many start-ups and flourishing business and advisory firms focused solely on helping individuals and organizations increase performance through best-in-class strategy execution.

People see me as one of the most influential strategic business management consultants on business growth strategy and associated execution.

In our current venture I am operating in the capacity of one of the leading strategic business and management service provider with an extensive commercial experience and a proven record of success in B2B and B2C sectors in giving support, guidance & advice to ''forward thinking'' SME’s and business persons.

As part of our ventures, we have created & developed the business strategies for start up to generate 6-figure sales annually and help the business for short-term, mid-term and long-term strategies.

We are on our way to launch the Strategic business growth university with a moto to build strong sustainable local business community and help creating successful entrepreneur.

I carry a strong 22+ years of experience in building and growing companies across many sectors with simple & effective methods of organic busines growth covering all types & sectors and helping them find flexible business opportunities.

We work with business leaders helping them champion the end-to-end cultural or business change by designing various business growth strategies, strengthening senior leadership and rebuilding sagging morale with various clients and associated project and programme management team across the globe.

We are particularly adept at producing and implementing commercially focused, successful multi-channel sales and marketing strategies in different markets, developing effective sales & growth through successful strategic business planning and implementation and enhancing operational efficiency and increasing higher ROI.


In Today’s topic, this is what we’re going to do:
• Explore the elements of a business that keep your tightrope strong and sturdy
• Look at some of the definitions straight from books
• Look at my definitions
• Look at the input – Output relationship of business
• Outline the factors affecting the business
• Outline crucial tips with real-world examples to help you understand the business basics
• Highlight ways to protect the interest of customers as well as business stakeholders from the danger zones.
Sounds good? Let’s dive in.